About Pat Wolesky

I consider myself primarily a communicator, and I have 15 years of communication experience which includes product brochures and data sheets, ads, direct mail, press releases, Web content, trade show materials, online newsletters, training materials, and blogs (to name a few). I also have extensive experience in Web content management and knowledge management. Most recently I've been studying Search Engine Marketing, particularly Search Engine Optimization, and in late April of 2011 I completed training through Dakota County Technical College to be a Certified Master of Social Media.

Communication: New Year’s Resolutions for Communicators

Communication, not just words – here are some of this communicator’s resolutions for 2012. No gobbledygook: Dan Pallatta says it so well in his Harvard Business Review blog post entitled I Don’t Understand What Anyone is Saying Anymore. We have … Continue reading

Content Management System Usability

Like many corporate Web content managers, I’ve worked with content management systems, and also with learning management systems. There was a post and discussion in the LinkedIn Content Wrangler Community about usability issues with content management systems. The difficulty of … Continue reading